CLG
AI Visibility Audit
This report is confidential. Enter the access code provided by Saigon Digital to continue.
Incorrect code. Please try again.
Prepared by saigon.digital · September 2026
This report is confidential. Enter the access code provided by Saigon Digital to continue.
Your customers are no longer just searching on Google: they are asking AI which companies to shortlist. This audit shows exactly where you stand, who is winning, and what to do next.
Saigon Digital helped us increase awareness of BVIS and support admissions for the opening of our new campus. Through a focused SEO and AI visibility strategy, they helped more parents and families discover BVIS when searching online for international school options. Their work strengthened our digital presence and helped us reach prospective families at an important time for the school.
See how we have helped brands grow. Read our case studies and learn more about what we do.
View Case StudiesA snapshot of where Cognition Learning Group stands in the AI search era, and the opportunity cost of the current gap.
Cognition Learning Group has been transforming education since 1989, operating across 30+ countries with expert consultancy, digital learning, and professional development. Yet when AI tools are asked to recommend education consultancies, training providers, or digital learning solutions, your competitors are the ones being named. With only 10 organic keywords and a DR of 25, your digital presence does not match the scale of what you deliver, and every day that gap widens as AI models train on content being published right now.
We tested how Cognition Learning Group appears when potential customers ask AI tools to recommend education, training and digital learning providers globally. Here is what we found.
No evidence of ChatGPT recommending CLG in education consultancy or training queries. Competitors with stronger DR and third-party mentions dominate.
CLG does not surface in any AI Overview snippets for buyer-intent education queries. Pearson, ISS and Consilium Education appear instead.
Perplexity references competitors with deeper content libraries and directory listings. CLG lacks the structured, citable content Perplexity draws from.
Google Gemini does not reference CLG. Higher-authority competitors with comparison content, case studies and industry directory presence are cited instead.
0 / 4 platforms currently surface Cognition Learning Group in relevant AI-generated recommendations.
Structured authority content, third-party mentions, FAQ pages, and consistent brand signals across the web: all of which competitors currently have more of.
We ran the exact searches your buyers use when asking AI tools to recommend a solution. Here is who appeared, and whether Cognition Learning Group was in the answer.
Across all four buyer queries, Cognition Learning Group did not appear once. Despite operating in 30+ countries and serving the education sector since 1989, AI platforms have no structured content, comparison pages or third-party mentions to draw from when recommending your services.
Your competitors dominate because they have structured content, directory listings and clear category positioning. With targeted "best of" content pages, proper schema markup and strategic third-party mentions, CLG can begin appearing in these exact queries within 60 to 90 days.
These are the companies currently winning AI recommendations in your market. Understanding why they are cited, and you are not, reveals the exact gap to close.
| Company | DR | ChatGPT | Google AIO | Perplexity | Why They Win |
|---|---|---|---|---|---|
| Cognition Learning Group You | 25 | Not Cited | Not Appearing | Not Cited | Audit target |
| Pearson | 87 | Cited | Appearing | Cited | Global brand, DR 87, deep content library spanning every education vertical |
| Education Development Trust | 59 | Cited | Appearing | Partial | Strong DR, decades of government partnerships, Wikipedia presence |
| ISS EDUlearn | 55 | Cited | Appearing | Cited | Premier PD brand, high DR, endorsed by international school networks |
| Workforce Development Trust | 46 | Partial | Partial | Partial | Niche bespoke learning authority, government contract track record |
| Consilium Education | 41 | Partial | Appearing | Not Cited | Clear international schools niche, strong positioning and content |
Badge key: Cited Partial Not Cited
These are the highest-leverage changes Cognition Learning Group can make right now to start appearing in AI-generated recommendations within 30 to 90 days.
Add Organization, FAQ, and Service schema across the site. Create an llms.txt file to help AI crawlers understand your offering. Fix the broken sitemap so search engines and AI bots can actually discover your pages. This directly improves how AI models parse and cite your brand.
Create 10 to 15 comparison and "best of" pages targeting buyer-intent queries like "best education consultancy for schools" and "top corporate learning providers." Each page should position CLG as a clear category leader with real case studies from your 30+ country footprint.
Get listed on industry directories (G2, Training Industry, Capterra), pursue guest articles in education publications, and build the comparison content that AI models are trained on. Focus on platforms where competitors like Pearson and ISS are already listed.
While auditing how AI sees Cognition Learning Group, we also looked at the website itself (WordPress, Divi 4.27.1). These specific issues are holding back both your AI visibility and how the site converts, and they are all fixable.
The XML sitemap at /sitemap_indexs.xml returns a 404 error. This prevents Google and AI crawlers from efficiently discovering your pages. It is a basic WordPress configuration issue that directly hurts indexation and, by extension, AI visibility.
The /team/ URL returns a 404 error. A visible, well-structured team page with bios and credentials builds E-E-A-T (Experience, Expertise, Authority, Trust) signals that both Google and AI models use to determine credibility, particularly important for an education consultancy.
The site runs on Divi 4.27.1 with large inline CSS payloads, which slows page load and Core Web Vitals. The only schema markup is a basic WebSite type: no Organization, FAQ, or Service schema is present. The og:image is a stock photo rather than the company logo, weakening brand signals on social shares.
Web development and WordPress are core strengths at Saigon Digital. Fixing the issues above is part of the work, not a separate project. We handle the AI visibility, the SEO, and the website itself.
This audit shows the problem. Fixing it usually means more than AI alone: the website, the SEO and the AI visibility all work together. We handle all three, then keep it growing.
Cognition Learning Group has a clear path to winning AI and search visibility, backed by a website that supports it. The gap to competitors is real but closeable. We typically start with a fixed-price foundation sprint (AI and GEO, SEO, and the website fixes above), then a simple monthly retainer to keep growing and maintain the site. A 30-minute call is all it takes to map it out.
Nick Rowe · CEO & Co-Founder, Saigon Digital
A fixed-price 3-month sprint: get cited in AI answers, fix the SEO foundations, rebuild the broken sitemap and team page, add proper schema markup, and reposition the website to convert. One scope, one price.
A simple monthly retainer once the foundation is set: continued SEO and AI visibility growth, content creation for your authority hub, and website maintenance and support. Rolling monthly, no long lock-in.
Every month your competitors build more authority signals, the gap widens. AI models are training on content published now, so delay compounds the problem. With a DR of 25 against competitors at 41 to 87, the window to act is now.